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Helping Youth Protect the "Most Precious" Resource


Helping Youth Protect the "Most Precious" Resource

Helping Youth Protect the "Most Precious" Resource

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Philippe Cousteau, grandson of famed oceanographer Jacques Cousteau, and pop musician Usher, have announced a partnership to create a volunteer organization for young people focusing on environmental issues.

Their “Water Planet Challenge” is aimed at providing students with the knowledge, skills and tools needed to take protective environmental action to help save earth’s oceans, rivers and lakes. The program was announced last week at the annual meeting of the Clinton Global Initiative in New York.

The project will provide young people access to course outlines that model opportunities, such as product development and civic action, to support the health of the planet. Micro-grants will be given to help support youth-backed projects.

Cousteau is CEO of EarthEcho International, a nonprofit environmental education organization. Usher’s New Look is a non-profit organization supporting youth to use their talents to become community leaders.

Cousteau said the purpose of the program is to empower youth to change the world's environmental future. “This generation is more engaged in the environment and conservation than any other before them," said Cousteau. "All they lack are the tools and the skills to take effective action and get engaged in service in their communities.”

Cousteau says he hope the knowledge gained through the program will help students in protecting the environment and in their lives in general. "Investigating a need, creating a plan, solving a problem, taking action - these are all skills for good healthy stewards of our planet and our society,” Cousteau said.

The World Health Organization estimates more than one billion people lack access to safe drinking water and that 3.5 million deaths each year can be attributed to water-related diseases.


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