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Vietnam's Facebook Page Targets Youth

  • Associated Press

Vietnam government's official Facebook page.

Vietnam government's official Facebook page.

Communist Vietnam is turning to Facebook to reach its young people.

The government opened a page early this month and said it will give people timely information about the government and the prime minister.

Tuoi Tre newspaper quoted Vi Quang Dao, head of the government's official portal, as saying the page is a pilot project and the government will consider making it an official page based on an assessment of how it works.

The page aims to reach more and broader readers, he added.

The page has more than 39,000 likes, over 13 times more than last week.

Vietnam's ruling communist party tightly controls political activities and the media in the country. Facebook users have complained in the past about having difficulties accessing the site, but the government denied blocking it, though it has tried to block other sites.

Vietnam has a fairly young population with about two-thirds of its 90 million people born after the Vietnam War. Nearly half of Vietnamese are Internet users, according to government figures.

Vietnam has more than 30 million Facebook users with 75 percent of them between ages 18 to 34, according to state-run Vietnam Television.