News / Science & Technology

Web Browser Companies Agree to 'No-Track' Button

A security guard answers the phone at the reception counter of a Google office. (File Photo)
A security guard answers the phone at the reception counter of a Google office. (File Photo)

A coalition of Internet companies, including U.S.-based Google, has agreed to support a "do-not-track" button being installed in Web browsers to help protect the privacy of computer users around the world.

For more than a year, the Internet browser companies had resisted embedding the button.  But slowly, various browsing companies have adopted the "do-not-track" feature, including Mozilla with its Firefox browser, Microsoft with Internet Explorer and Apple with its Mountain Lion operating system.

On Thursday, Google, the world's most popular search engine, said it, too, would join a broad coalition of 400 technology, advertising and media companies to support the anti-tracking effort.  Google's announcement came hours before President Barack Obama called on Congress to pass legislation defining a "privacy bill of rights" for Internet users.

Obama said the privacy standards are necessary because he said "consumer trust is essential for the continued growth of the digital economy."

The U.S.-based Internet industry, fueled annually by nearly $40 billion in online advertising, has been caught in several privacy disputes as advanced technology has been created that can track users' viewing habits. Most disputes have involved claims that the browser companies have deceptively collected information about which Internet sites people have visited and then used it to customize advertising sent to users or for other commercial purposes.

Under the new agreement, the Internet companies have pledged within the next nine months to begin stopping customizing advertising or to use the data for employment, credit, health care or insurance purposes.  They still would be able to use tracking information for broader "market research" or "product development" purposes.

Some information for this report was provided by AP, AFP and Reuters.

You May Like

Video On the Scene: In Gaza, Darkness Brings Dread and Death

Palestinians fear nighttime raids, many feel abandoned by outside world, VOA's Scott Bobb reports More

African Small Farmers Could Be Key to Ending Food Insecurity

Experts say providing access to microloans, crop insurance, better storage facilities, irrigation, road systems and market information could enable greater production More

University of Michigan Wins Solar Car Race

Squad guided its student-designed solar-powered vehicle to fifth consecutive time victory in eight-day bi-annual American Solar Challenge More

This forum has been closed.
Comments
     
There are no comments in this forum. Be first and add one

Featured Videos

Your JavaScript is turned off or you have an old version of Adobe's Flash Player. Get the latest Flash player.
Vietnamese Staging Chinese Product Boycott After Oil Rig Spati
X
Reasey Poch
July 28, 2014 7:18 PM
China recently pulled an oil rig from an area of the disputed South China Sea that Vietnam also claims. Despite the action, the incident has had a lingering effect on consumers in Vietnam. VOA's Reasey Poch reports from Hanoi on an effort to boycott Chinese products.
Video

Video Vietnamese Staging Chinese Product Boycott After Oil Rig Spat

China recently pulled an oil rig from an area of the disputed South China Sea that Vietnam also claims. Despite the action, the incident has had a lingering effect on consumers in Vietnam. VOA's Reasey Poch reports from Hanoi on an effort to boycott Chinese products.
Video

Video ESA Spacecraft to Land on a Comet

After a long flight through deep space, a European Space Agency probe is finally approaching its target -- a comet millions of kilometers away from earth. Scientists say the mission may lead to some startling discoveries about the origins of the water on earth. VOA’s George Putic has more.
Video

Video Young Africans Arrive in US for Leadership Program

President Barack Obama's Young African Leadership Initiative has brought hundreds of young Africans to the United States for a six-week program aimed at building their knowledge and skills in fields such as public administration and business. Out of the 50,000 young Africans who applied for the program, just one percent was accepted. VOA's Laurel Bowman caught up with some of those who made the cut and has this report.
Video

Video In Honduras, Amnesty Rumors Fuel US Migration Surges

False rumors in Central America are fueling the current surge of undocumented young people being apprehended at the U.S. border. The inaccurate claims suggest the U.S. will give amnesty to young migrants from the region. As VOA's Brian Padden reports from Honduras, these rumors trace back to President Obama's 2012 executive order to halt deportations for some young undocumented immigrants already living in the United States.
Video

Video Students in Business for Themselves

They're only high school students, but they are making accessories for shoes, fabricating backpacks and doing product photography - all through their own businesses. It's the result of a partnership between a non-profit organization that teaches entrepreneurship and their schools. VOA's Mike O'Sullivan and Deyane Moses met the budding entrepreneurs near Los Angeles.
Video

Video Astronauts Train in Underwater Lab

In the world’s only underwater laboratory, four U.S. astronauts train for a planned visit to an asteroid. The lab - called Aquarius- is located five kilometers off Key Largo, in southern Florida. Living in close quarters and making excursions only into the surrounding ocean, they try to simulate the daily routine of a crew that will someday travel to collect samples of a rock orbiting far away from earth. VOA’s George Putic has more.

AppleAndroid