Children's author and illustrator Mo Willems sees creativity as part of a grownup's job.
"Having a child is an opportunity to be silly again," said Willems, who has been named the Kennedy Center's first "Education Artist-In-Residence."
"I think parents forget that they are cool and if they want the next generation to be creative then they have to be that way, too."
On Friday, the Washington, D.C.-based center announced that Willems would organize projects for children and their families, including "collaborative experiences across artistic genres." The residency lasts two years, along with a year for preparation. Willems, 51 and based in Massachusetts, will receive an undisclosed fee for his work.
Known for such acclaimed picture stories as Don't Let the Pigeon Drive the Bus! and Knuffle Bunny, Willems has a long history with the Kennedy Center. He has helped stage theatrical adaptations there of Knuffle Bunny and his Elephant & Piggie series and is working on a musical production of Don't Let the Pigeon Drive the Bus! that will premiere at the Kennedy Center at the end of the year.
The center's senior vice president for education, Mario Rossero, said in a statement that the goal for the residency was "to extend and deepen intergenerational audience experiences by providing not just kid-friendly art, but family-friendly art."
"We knew that if we found the right partner — someone who appeals to children and adults, and someone who could help us push creative boundaries — we'd increase the ways that family and student audiences engage with the Center," she said. "In Mo, the Kennedy Center has found the voice of a generation — actually, several generations."
Willems, during a recent telephone interview with The Associated Press, said his work at the center will be an extension of his books and life. He likes the idea of making creativity accessible, noting that he draws in a simple, but distinctive style that readers enjoy imitating. He is the father of a teenage girl and at home might unfurl a roll of butcher block paper that family and friends can doodle on.
For his residency, he envisions multimedia projects for young and old, bringing in artists from other fields such as singer-songwriter Ben Folds and jazz pianist Jason Moran.
He said he has completed a couple of books, "banked" them in advance, so he can "concentrate on a once-in-a-lifetime opportunity to be terrified and to learn."
"I really don't know how all of this stuff is going to end up, and that's exciting."