News / Economy

High-Tech Stores Pop Up for Holidays

High-Tech Stores Pop Up for Holidaysi
X
December 20, 2013 12:12 AM
High-tech companies are reaching out to consumers with temporary outlets called "holiday pop-up stores." Mike O'Sullivan reports from Los Angeles that Intel, Google and Wired Magazine are showcasing technology and giving buyers ideas for holiday gifts.
Mike O'Sullivan
High-tech companies are reaching out to consumers with temporary outlets called "holiday pop up stores."  Intel, Google and Wired magazine are showcasing technology and giving buyers ideas for holiday gifts.       

At Google's Winter Wonderlab in this suburban Los Angeles mall, visitors check the latest high tech gadgets, including Nexus tablets and Chromebook laptops, which they can buy online or in a retail store
 
They toss make-believe snowballs, recorded at high speed and played back in slow motion.

It's an effort in a few cities to promote the Google brand and get people excited about the newest tech devices.

At the Intel Experience Store in this beachside community outside L.A., consumers can watch a football game on a big-screen television, play the latest computer games or check out laptops powered by Intel.  

One of the first to visit was Reba Meshulam.

“I've never been to a pop up store before.  It was really interesting to see it sort of come up out of nowhere," said Meshulam.

Intel's Sean Ludick says this consumer outreach, with temporary "stores" in Los Angeles, Chicago and New York, is an experiment and consumers can buy the products they want at a retail kiosk.

“The primary reason for the opening is to really showcase our technology.  You know, this is a buying season for people.  They want to buy gifts," he said.  "So we want people to come into our store, have an untethered experience, an unpressured environment where they can really come and interact with our products and services."

Electronic devices and toys, small and large, fill the Wired Store in New York, a holiday pop up from the people at Wired Magazine that's more a showroom than a store.  

Visitors can be bathed in blue light in the so-called photon shower.  Lexa Gottlieb liked it.

“It was really relaxing and meditative, and I felt rejuvenated after," said Gottlieb.

Store manager Noah Norman says music speakers integrated in shower heads and personal fitness items are drawing attention.   He says many of these devices have a short shelf life.

“The fact that, five years from now, they will seem old is part of the beauty of a lot of these products," he said.

But in the holiday season, these gadgets and devices are the latest thing, and these high tech companies hope they will generate sales.

You May Like

IS Militants Release 49 Turkish Hostages

Turkey's state-run Anadolu news agency reports that no ransom was paid and no conditions accepted for the hostages' release; few details of the release are known More

Photogallery IS Attacks Send Thousands of Syrian Kurds Fleeing to Turkey

Syrian Observatory for Human Rights says more than 300 Kurdish fighters crossed into Syria from Turkey to defend a Kurdish area from attack by the Islamic militants More

Video Sierra Leone's Ebola Lockdown Continues

Thousands of health workers are going door to door in the West African country of 6 million, informing people of how to avoid Ebola, handing out soap More

Featured Videos

Your JavaScript is turned off or you have an old version of Adobe's Flash Player. Get the latest Flash player.
Fears Ebola Outbreak ‘Beyond Our Capability to Contain’i
X
Jeff Seldin
September 20, 2014 10:28 PM
Each day brings with it new warnings about the deadly Ebola outbreak already blamed for killing more than 2,600 people across West Africa. And while countries and international organizations like the United Nations are starting to come through on promises of help for those most affected, the unprecedented speed with which the virus has spread is raising questions about the international response. VOA's Jeff Seldin has more from Washington.
Video

Video Fears Ebola Outbreak ‘Beyond Our Capability to Contain’

Each day brings with it new warnings about the deadly Ebola outbreak already blamed for killing more than 2,600 people across West Africa. And while countries and international organizations like the United Nations are starting to come through on promises of help for those most affected, the unprecedented speed with which the virus has spread is raising questions about the international response. VOA's Jeff Seldin has more from Washington.
Video

Video Iran, World Powers Seek Progress in Nuclear Talks

Iran and the five permanent members of the U.N. Security Council plus Germany, known as the P5 + 1, have started a new round of talks on Iran's nuclear program. VOA State Department correspondent Pam Dockins reports that as the negotiations take place in New York, a U.S. envoy is questioning Iran's commitment to peaceful nuclear activity.
Video

Video Obama Goes to UN With Islamic State, Ebola on Agenda

President Obama goes to the United Nations General Assembly to rally nations to support a coalition against Islamic State militants in Iraq and Syria. He also will look for nations to back his plan to fight the Ebola virus in West Africa. As VOA White House correspondent Luis Ramirez reports, Obama’s efforts reflect new moves by the U.S. administration to take a leading role in addressing world crises.
Video

Video Migrants Caught in No-Man's Land Called Calais

The deaths of hundreds of migrants in the Mediterranean this week has only recast the spotlight on the perils of reaching Europe. And for those forunate enough to reach a place like Calais, France, only find that their problems aren't over. Lisa Bryant has the story.
Video

Video Westgate Siege Anniversary Brings Back Painful Memories

One year after it happened, the survivors of the terror attack on Nairobi's Westgate Shopping Mall still cannot shake the images of that tragic incident. For VOA, Mohammed Yusuf tells the story of victims still waiting for the answer to the question 'how could this happen?'
Video

Video Militant Assault in Syria Displaces Thousands of Kurds

A major assault by Islamic State militants on Kurds in Syria has sent a wave of new refugees to the Turkish border, where they were stopped by Turkish border security. Turkey is already hosting about 700,000 Syrian refugees who fled the civil war between the government and the opposition. But the government in Ankara has a history of strained relations with Turkey's Kurdish minority. Zlatica Hoke reports Turkey is asking for international help.
Video

Video Whaling Summit Votes to Uphold Ban on Japan Whale Hunt

The International Whaling Commission, meeting in Slovenia, has voted to uphold a court ruling banning Japan from hunting whales in the Antarctic Ocean. Conservationists hailed the ruling as a victory, but Tokyo says it will submit revised plans for a whale hunt in 2015. Henry Ridgwell reports from London.
Video

Video A Dinosaur Fit for Land and Water

Residents and tourists in Washington D.C. can now examine a life-size replica of an unusual dinosaur that lived almost a hundred million years ago in northern Africa. Scientists say studying the behemoth named Spinosaurus helps them better understand how some prehistoric animals adapted to life on land and in water. The Spinosaurus replica is on display at the National Geographic museum. VOA’s George Putic has more.
Video

Video Iraqi Kurdistan Church Helps Christian Children Cope find shelter in churches in the Kurdish capital, Irbil

In the past six weeks, tens of thousands of Iraqi Christians have been forced to flee their homes by Islamic State militants and find shelter in churches in the Kurdish capital, Irbil. Despite U.S. airstrikes in the region, the prospect of people returning home is still very low and concerns are starting to grow over the impact this is having on the displaced youth. Sebastian Meyer reports from Irbil on how one church is coping.


Carnage and mayhem are part of daily life in northern Nigeria, the result of a terror campaign by the Islamist group Boko Haram. Fears are growing that Nigeria’s government may not know how to counter it, and may be making things worse. More

AppleAndroid

World Currencies

EUR
USD
0.7768
JPY
USD
108.84
GBP
USD
0.6124
CAD
USD
1.0999
INR
USD
61.042

Rates may not be current.