News / Middle East

Actress Johansson, Oxfam Rift Spotlight West Bank

FILE - Actress Scarlett Johansson arrives for the screening of the film 'Her' at the 8th edition of the Rome International Film Festival in Rome, Nov. 10, 2013.
FILE - Actress Scarlett Johansson arrives for the screening of the film 'Her' at the 8th edition of the Rome International Film Festival in Rome, Nov. 10, 2013.
Reuters
Actress Scarlett Johansson's very public rift with the charity Oxfam over her endorsement of an Israeli firm operating in the West Bank has thrown a Hollywood spotlight on one of the thorniest issues in Middle East peace talks.
 
Johansson announced on Thursday she had quit her role as an ambassador for Oxfam, shortly before the airing during Sunday's Super Bowl of an advertisement in which she fronts for the Israeli soda maker SodaStream.
 
The multi-million-dollar sponsorship deal has caused a backlash among activists and humanitarian groups because SodaStream's largest factory stands in a Jewish settlement in the West Bank, which Oxfam said was “incompatible” with Johansson's role.
 
The dispute has won praise for Johansson from the World Jewish Congress (WJC), sharp criticism from a Palestinian group advocating a boycott of all Israeli goods — and a big dose of publicity for SodaStream.
 
“In a sense, I think everybody in some way has got some attention out of this,” Mark Borkowski, a London-based public relations specialist and author, told Reuters.
 
SodaStream employs Palestinian and Israeli workers and says its plant offers a model of peaceful cooperation. But Jewish settlements are deemed illegal under international law and are condemned by Oxfam, which has a large operation in the region.
 
After consultations this week with Oxfam, whose ambassador she has been since 2007, Johansson informed the charity that she would end the relationship.
 
'Denial of rights'
 
Announcing its acceptance of her decision, the charity said: “Oxfam believes that businesses, such as SodaStream, that operate in settlements further the ongoing poverty and denial of rights of the Palestinian communities that we work to support.”
 
Yonah Lloyd, SodaStream's chief communications officer, said the company did not court controversy and hoped that potential customers would look beyond it to the firm's product.
 
“We don't invite this publicity, but we certainly hope at the end of the day it will generate lots of thought on the beautiful thing we are doing for our employees.”
 
The WJC applauded Johansson for “her forthright defense of economic cooperation between Israelis and Palestinians and for standing up to the international bullies” and criticized Oxfam.
 
“By ending its association with Miss Johansson ... Oxfam has chosen to align itself with the unprincipled and anti-Semitic BDS movement,” WJC CEO Robert Singer said in a statement, referring to groups urging boycotts, disinvestment and sanctions against Israel and Israeli goods.
 
“This was a cowardly act that Oxfam should realize is a reprehensible and damaging mistake,” Singer added.
 
In contrast, Omar Barghouti, co-founder of the Palestinian Campaign for the Academic and Cultural Boycott of Israel, claimed a win for his campaign, saying the company and actress had both been weakened by the dispute.
 
“[SodaStream] was exposed to the whole world as an occupation profiteer. Prior to this, most SodaStream customers had no idea that it is involved in grave violations of human rights,” he told Reuters, adding that “Johansson's reputation as a defender of human rights has suffered irreparably.”
 
The spat has come at a delicate time for U.S.-backed peace talks between Israel and the Palestinians. Israeli officials fear that if the talks fail, a nascent call for an economic boycott of Israel and its settlements might grow.
 
In a statement reported in U.S. media, Johansson's spokesman wrote: “She and Oxfam have a fundamental difference of opinion in regards to the boycott, divestment and sanctions movement.”
 
That movement, sponsored mostly by pro-Palestinian intellectuals and bloggers, campaigns for a blanket boycott of all Israeli goods and questions the Jewish state's legitimacy.
 
International rights groups including Oxfam seek to discourage trade only with Israeli firms located on land in the occupied West Bank.
 
“It is impossible to ignore the Israeli system of unlawful discrimination, land confiscation, natural resource theft, and forced displacement of Palestinians in the occupied West Bank, where SodaStream is located,” the New York-based Human Rights Watch said in a statement on Wednesday.

You May Like

Photogallery Pistorius Sentenced, Taken to Prison

Pistorius, convicted of culpable homicide in shooting death of girlfriend Reeva Steenkamp, will likely serve about 10 months of five-year sentence, before completing it under house arrest More

UN to Aid Central Africa in Polio Vaccinations

Synchronized vaccinations will be conducted after Cameroon reports a fifth case of the wild polio virus in its territory More

WHO: Ebola Vaccine May Be in Use by Jan.

WHO assistant director Dr. Marie Paule Kieny says clinical trials of Ebola vaccines are underway or planned in Europe, US and Africa More

This forum has been closed.
Comment Sorting
Comments
     
by: Godwin from: Nigeria
January 31, 2014 4:41 AM
People should shut up if they do not understand very well what they talk about. Israel-Palestine issue is an ongoing one and no one reserves the right to determine who owns what presently, as negotiations are still going on. We should be aware that the so-called occupied settlements also house Israelis who do not have other places to live in except where they presently find themselves. For all you should know, those areas will end up being a mixture of Jews and Arabs living side by side in whatever state the settlements will belong. Therefore Oxfam should be condemned for what it is - an anti human set up with extreme hate mission.

SodaStream is the kind of model firms expected to bridge the gaps existing between Israelis and Palestinians to foster what can be real peace, not the so-called two states solution that is rather divisive and segregation-al, though it will be like camel through the eye of the needle to have true peace between Jews(Israel) and the Arabs in so far as islam - their religion – preaches hate against Israel. Essentially, as you have Arabs and muslims not only living in Israel but are citizens, so also are we going to have Jews and Israelis who will not only live in the islamic Arab Emirate at West Bank (called Palestine), but will be citizens also.

In Response

by: Goose from: CT
February 03, 2014 11:07 PM
Godwin, straight forward and well put, what baffles me, is which part of all this do people find so hard to understand? Is it good old-fashioned anti-semitism? Love for the perceived "underdog"? Or just plain stupidity?

Featured Videos

Your JavaScript is turned off or you have an old version of Adobe's Flash Player. Get the latest Flash player.
After Decades of Pressure, Luxembourg Drops Bank Secrecy Rulesi
X
October 21, 2014 12:20 AM
European Union finance ministers have reached a breakthrough agreement that will make it more difficult for tax cheats to hide their money. The new legislation, which had been blocked for years by countries with a reputation as tax havens, was approved last week after Luxembourg and Austria agreed to lift their vetoes. But as Mil Arcega reports, it doesn’t mean tax cheats have run out of places to keep their money hidden.
Video

Video After Decades of Pressure, Luxembourg Drops Bank Secrecy Rules

European Union finance ministers have reached a breakthrough agreement that will make it more difficult for tax cheats to hide their money. The new legislation, which had been blocked for years by countries with a reputation as tax havens, was approved last week after Luxembourg and Austria agreed to lift their vetoes. But as Mil Arcega reports, it doesn’t mean tax cheats have run out of places to keep their money hidden.
Video

Video Kobani Refugees Welcome, Turkey Criticizes, US Airdrop

Residents of Kobani in northern Syria have welcomed the airdrop of weapons, ammunition and medicine to Kurdish militia who are resisting the seizure of their city by Islamic State militants. The Turkish government, however, has criticized the operation. VOA’s Scott Bobb reports from southeastern Turkey, across the border from Kobani.
Video

Video China Political Meeting Seeks to Improve Rule of Law

China’s communist leaders will host a top level political meeting this week, called the Fourth Plenum, and for the first time in the party’s history, rule of law will be a key item on the agenda. Analysts and Chinese media reports say the meetings could see the approval of long-awaited measures aimed at giving courts more independence and include steps to enhance an already aggressive and high-reaching anti-corruption drive. VOA’s Bill Ide has more from Beijing.
Video

Video US ‘Death Cafes’ Put Focus on the Finale

In contemporary America, death usually is a topic to be avoided. But the growing “death café” movement encourages people to discuss their fears and desires about their final moments. VOA’s Jerome Socolovsky reports.
Video

Video Ebola Orphanage Opens in Sierra Leone

Sierra Leone's first Ebola orphanage has opened in the Kailahun district. Hundreds of children orphaned since the beginning of the Ebola outbreak face stigma and rejection with nobody to care for them. Adam Bailes reports for VOA about a new interim care center that's aimed at helping the growing number of children affected by Ebola.
Video

Video Young Nairobi Tech Innovator on 'Track' in Security Business

A 24-year-old technology innovator in Nairobi has invented a tracking device that monitors and secures cars. He has also come up with what he claims is the most robust audio-visual surveillance system yet. As Lenny Ruvaga reports from the Kenyan capital, his innovations are offering alternative security solutions.
Video

Video Latinas Converting to Islam for Identity, Structure

Latinos are one of the fastest growing groups in the Muslim religion. According to the Pew Research Center, about 6 percent of American Muslims are Latino. And a little more than half of new converts are female. VOA’s Carolyn Presutti travelled to Miami, Florida -- where two out of every three residents is Hispanic -- to learn more.
Video

Video Exclusive: American Joins Kurds' Anti-IS Fight

The United States and other Western nations have expressed alarm about their citizens joining Islamic State forces in Syria and Iraq. In a rare counterpoint to the phenomenon, an American has taken up arms with the militants' Syrian Kurdish opponents. Elizabeth Arrott has more in this exclusive profile by VOA Kurdish reporter Zana Omer in Ras al Ayn, Syria.
Video

Video South Korea Confronts Violence Within Military Ranks

Every able-bodied South Korean male between 18 and 35 must serve for 21 to 36 months in the country’s armed forces, depending upon the specific branch. For many, service is a rite of passage to manhood. But there are growing concerns that bullying and violence come along with the tradition. Reporter Jason Strother has more from Seoul.
Video

Video North Carolina Emerges as Key Election Battleground

U.S. congressional midterm elections will be held on November 4th and most political analysts give Republicans an excellent chance to win a majority in the U.S. Senate, which Democrats now control. So what are the issues driving voters in this congressional election year? VOA National Correspondent Jim Malone traveled to North Carolina, one of the most politically competitive states in the country, to find out.
Video

Video Comanche People Maintain Pride in Their Heritage

The Comanche (Indian nation) once were called the “Lords of the Plains,” with an empire that included half the land area of current day Texas, large parts of Oklahoma, New Mexico, Kansas and Colorado.The fierceness and battle prowess of these warriors on horseback delayed the settlement of most of West Texas for four decades. VOA’s Greg Flakus reports from Lawton, Oklahoma, that while their warrior days are over, the 15,000 members of the Comanche Nation remain a proud people.
Video

Video Turkey Campus Attacks Raise Islamic Radicalization Fears

Concerns are growing in Turkey of Islamic radicalization at some universities, after clashes between supporters of the jihadist group Islamic State (IS) or ISIS, and those opposed to the extremists. Pro-jihadist literature is on sale openly on the streets of Istanbul. Critics accuse the government of turning a blind eye to radicalism at home, while Kurds accuse the president of supporting IS - a charge strongly denied. Henry Ridgwell reports from London.

All About America

AppleAndroid