Accessibility links

Breaking News

Emotional Marketing Improves Handwashing Rates


Emotional Marketing Improves Handwashing Rates
please wait
Embed

No media source currently available

0:00 0:02:20 0:00

To get kids and moms to wash their hands, aim for their guts. That’s the lesson from a new study that focused on emotional appeals over hard facts to encourage handwashing, one of the best and most underutilized ways to prevent disease. VOA’s Steve Baragona has more.

XS
SM
MD
LG