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South Asian 'Truck Art' Becomes Global Phenomenon


Workers unload fruit from a decorated truck at the wholesale produce market in Faisalabad, Pakistan, May 4, 2017.

They pollute the roads and chug along at a snail's pace, but to their Pakistani owners the rickety trucks are moving pieces of art, commanding attention with garish portraits of flowers, Islamic art and snow-capped Himalayan peaks.

Artwork is seen on a decorated truck in Taxila, Pakistan, May 2, 2017.
Artwork is seen on a decorated truck in Taxila, Pakistan, May 2, 2017.

South Asian "truck art" has become a global phenomenon, inspiring gallery exhibitions abroad and prompting stores in posh London neighborhoods to sell flamboyant miniature pieces. Yet closer to home, some people sneer and refuse to call it "art."

Speakers and a fan are seen in the cab of a decorated truck in Faisalabad, Pakistan, May 4, 2017.
Speakers and a fan are seen in the cab of a decorated truck in Faisalabad, Pakistan, May 4, 2017.

For the drivers, the designs that turn decades-old vehicles into moving murals are often about local pride. Picking the right color or animal portrait is tougher than the countless hours spent on the road.

An electric gauge is seen in the cab of a decorated truck in Faisalabad, Pakistan, May 4, 2017.
An electric gauge is seen in the cab of a decorated truck in Faisalabad, Pakistan, May 4, 2017.

Truck driver Haji Ali Bahadur, from the tribal belt bordering Afghanistan, said green and yellow have been his colors of choice during 40 years behind the wheel.

A driver holds open the door of the carved wood cab of his decorated truck in Faisalabad, Pakistan, May 4, 2017.
A driver holds open the door of the carved wood cab of his decorated truck in Faisalabad, Pakistan, May 4, 2017.

"We, the drivers of Khyber, Mohmand and other tribal regions like flowers on the edge of the vehicles," he said. "The people of Swat, South Waziristan and Kashmir region like portraits of mountains and different wild animals."

Artwork is seen on a decorated truck carrying sacks of wheat in Charsadda, Pakistan, May 1, 2017.
Artwork is seen on a decorated truck carrying sacks of wheat in Charsadda, Pakistan, May 1, 2017.

Truck art has become one of Pakistan's best known cultural exports, and offshoot toy and furniture industries have been spawned closer to home.

A worker washes a decorated truck in Peshawar, Pakistan, May 2, 2017.
A worker washes a decorated truck in Peshawar, Pakistan, May 2, 2017.

With Pakistan's economy picking up speed and new roads opening up trade routes to China, truck art may soon find new admirers abroad.

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